BRANDING & DESIGN
From crafting the visual identity of a brand to designing brand applications within existing brand guidelines, to editorial design, web design and more, Elizabeth’s foundation in visual storytelling and technical understanding of typography, color, layout, photography, and brand systems enables her to bring ideas to life by supporting vision with structure. Rooted in sound strategy, a strong visual identity is an important part of building brand recognition, positioning, and communicating who you are. Elizabeth has worked with complex brand systems with supporting sub-brands for podcasts and special projects, understanding their connection to a larger parent brand.
From crafting the visual identity of a brand to designing brand applications within existing brand guidelines, to editorial design, web design and more, Elizabeth’s foundation in visual storytelling and technical understanding of typography, color, layout, photography, and brand systems enables her to bring ideas to life by supporting vision with structure. Rooted in sound strategy, a strong visual identity is an important part of building brand recognition, positioning, and communicating who you are. Elizabeth has worked with complex brand systems with supporting sub-brands for podcasts and special projects, understanding their connection to a larger parent brand.
Branding
Branding
The visual identity of a brand is often the first messenger of who you are, what you value, how you are positioned among competitors, and who your target audience is. With a robust background in branding, Elizabeth works with brands to create logos, brand systems, and applications of the brand system to visually tell the story and express the identity of a brand.
The Austin Pickleballers
The Austin
Pickleballers
The Fredrick Hotel & Bar
The Fredrick
Hotel & Bar
Public Poetry Commission
Editorial Design
Editorial Design
Balancing form, function, beauty, and accessibility, Elizabeth shaped the look and feel of The ABK Edit on brenebrown.com, including content types specific to the digital publication such as “The Daring Interview” and “High Five”. With her background in content strategy, she uses social media and newsletters to promote editorial content that extends the lifecycle of high-value content.
Balancing form, function, beauty, and accessibility, Elizabeth shaped the look and feel of The ABK Edit on brenebrown.com, including content types specific to the digital publication such as “The Daring Interview” and “High Five”. With her background in content strategy, she uses social media and newsletters to promote editorial content that extends the lifecycle of high-value content.
Creating and Maintaining Brand Standards
Creating and Maintaining Brand Standards
From working within existing brand guidelines, updating guidelines after a rebrand or refresh, or working with brands to create new guidelines for logo use, typography, color, imagery, and tone, Elizabeth understands the value of consistency and clarity in visual identity and how design elements serve as the building blocks of brand recognition.
From working within existing brand guidelines, updating guidelines after a rebrand or refresh, or working with brands to create new guidelines for logo use, typography, color, imagery, and tone, Elizabeth understands the value of consistency and clarity in visual identity and how design elements serve as the building blocks of brand recognition.
Website Design
Website Design
Elizabeth can design creative and effective websites that advance the goals of your business. Along with fellow designer, Emma Canela, Elizabeth redesigned brenebrown.com to house Brené’s vast collection of work, connect viewers to resources and content, and visually represent the warmth and clarity, Brené is known for. Elizabeth can build in platforms such as Squarespace, or work with developers on custom coded projects.
Elizabeth can design creative and effective websites that advance the goals of your business. Along with fellow designer, Emma Canela, Elizabeth redesigned brenebrown.com to house Brené’s vast collection of work, connect viewers to resources and content, and visually represent the warmth and clarity, Brené is known for. Elizabeth can build in platforms such as Squarespace, or work with developers on custom coded projects.
Illustration, Collage, and Other
Illustration, Collage, and Other
Welcome to the design junk drawer. Here are bits and pieces Elizabeth has collaged, designed, and illustrated over the years.
Welcome to the design junk drawer. Here are bits and pieces Elizabeth has collaged, designed, and illustrated over the years.
