BRANDING
The Fredrick Hotel & Bar
THE PROJECT
Inspired by my love of hosting, The Fredrick is a playful way to turn my guest room into a pretend hotel when friends and family come to visit. Expanding my interior design style that mixes mid-century modern, folk, and contemporary elements into the branded identity of The Fredrick, guests are invited into my world of whimsy, comfort, and delight, and hopefully feel spoiled during their stay.
Inspired by my love of hosting, The Fredrick is a playful way to turn my guest room into a pretend hotel when friends and family come to visit. Expanding my interior design style that mixes mid-century modern, folk, and contemporary elements into the branded identity of The Fredrick, guests are invited into my world of whimsy, comfort, and delight, and hopefully feel spoiled during their stay.
SERVICES
Branding, Art Direction, Photography
Branding, Art Direction, Photography
PRIMARY & SECONDAY LOGOS

COLOR PALETTE


BRAND APPLICATION







