BRANDING

The Fredrick Hotel & Bar

THE PROJECT

Inspired by my love of hosting, The Fredrick is a playful way to turn my guest room into a pretend hotel when friends and family come to visit. Expanding my interior design style that mixes mid-century modern, folk, and contemporary elements into the branded identity of The Fredrick, guests are invited into my world of whimsy, comfort, and delight, and hopefully feel spoiled during their stay.

Inspired by my love of hosting, The Fredrick is a playful way to turn my guest room into a pretend hotel when friends and family come to visit. Expanding my interior design style that mixes mid-century modern, folk, and contemporary elements into the branded identity of The Fredrick, guests are invited into my world of whimsy, comfort, and delight, and hopefully feel spoiled during their stay.

SERVICES

Branding, Art Direction, Photography

Branding, Art Direction, Photography

PRIMARY & SECONDAY LOGOS
COLOR PALETTE
BRAND APPLICATION

contact: elizabethnewellfredrick@gmail.com

contact: elizabethnewell
fredrick@gmail.com